This Medicare-certified home health agency serves clients across several Florida counties. The company took a chance on replacing its generic local number with a premier vanity number and saw results almost immediately.
The agency had used the same local phone number in its advertising for many years. After learning of the benefits of vanity phone numbers, the owner decided to replace the local phone number with the more memorable 1-800-HOMECARE™ number and track the ad response.
Our call volume and response rates have increased by at least 38% since we started using our 1-800-HOMECARE telephone number.
CEO
“By prominently featuring the vanity 800 number in our ads, we have a much better indication that the number is working to drive calls to our agency,” the CEO explains. “Featuring one number in our ads lets us cut down on artwork and production expenses for all of our print, and allows us to advertise more efficiently with an economy of scale, advertising several services for the price of one.”